How to Give Great Creative Feedback

Designing your perfect social advertisement can be made all the easier with the help of a professional graphic designer, but how do you translate your vision to another person effectively? While it’s important to send through inspiration and give effective feedback on the design, this is easier said than done,...

Tips & Tricks for a Functional Landing Page

While every landing page is different, they all share a common purpose: to convert the viewer into a lead or potential customer, usually through information collection. But information collection is draining, and it’s not an interesting process, so your landing page needs to be optimised correctly in order to generate...

The Best Free Tools to Kickstart your Social Media

While everyone is scrolling through their social media feeds, it’s as good of a time as ever to examine your social media presence and make sure you’re connecting with your consumers through as many touch points as possible. If you don’t have the experience with social media, getting started can...

It’s Time to Focus on Community Engagement

The world is staying home, and screen time is going through the roof! It’s more important than ever to be connecting with your customers and clients through social media and the internet in order to maintain your business. Don’t be pushy though, it’s a challenging time for most people, and...

All Aboard the Instagram Filter Quiz Hype!

Instagram Filters Quizzes are the hottest sensation right now. From quizzes like “Which Disney character are you?” and “Which Office character are you?” these apps latest iterations is a fun and innovative twist on the typical personality quiz and will no doubt be a fantastic way for you to procrastinate! ...

How will the removal of likes on Facebook and Instagram change social-media?

Likes, comments, and shares are our main tool to measure the popularity of posts and are probably the 3 main “at-a-glance” engagement metrics we look at as marketers.  Social media “like” buttons create a sense of competition among users however they are often seen as vanity metrics and have no...