How to Prep for Black Friday

There’s no shopping frenzy that even comes close to overtaking Black Friday.  It’s a special shopping event that’s traditionally set after Thanksgiving Day in the U.S to kick off the holiday season, yet Black Friday has become increasingly popular here in Australia (and worldwide!). In fact, Black Friday 2019 brought...

Facebook Update: Introducing Facebook Shops!

Facebook has just announced the launch of Facebook Shops, a platform designed to sell products online without ever leaving the Facebook platform. A timely roll out from Facebook, to help support small businesses strengthen their digital presence during COVID and these unprecedented times.  Facebook Shops is a mobile-first shopping experience...

What is the Hype About TikTok?

What is the hype about TikTok? The newest social media network on the block, TikTok has crashed the party. One of the fastest growing platforms, TikTok was the second most downloaded app in 2019, and with over 1.6 million Australians actively using the app it should be on every advertiser’s...

NEW! Instagram is testing shopping posts as ads!

NEW! Instagram Features for E-Comm Businesses! With Christmas just around the corner, Instagram has released a very exciting new feature for E-Comm businesses and customers on the platform. When we think of some of Instagram’s biggest feature releases over the past year, none quite compare to the launch of shoppable...

OMDIGI IS 4 YEARS OLD!

Well, OMDIGI is another year older, another year wiser and we’ve had another year of kicking goals for clients!   OMDIGI Group turns 4 this weekend and what a ride it’s been so far. It’s amazing to see how far we’ve come in just 4 short years. From our Director, Vicki,...

Say Goodbye To Instagram Likes On Your Feed

Remember the good ol’ days when Instagram was just a place for posting your pictures with a tasteful Valencia filter and tacky border? A time before it became a popularity competition for likes and follows? Well in early 2019, Instagram announced the idea of hiding and removing like counts from...